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CASE FILE 004 / ASOCIAȚIA BLONDIE / 2019–2020
SOME FLIGHTS
CHANGE EVERYTHING.
02 FILMS / ONE CAUSE
For some children, getting to treatment is a journey in itself. Two films for Asociația Blondie, an organisation helping children reach the medical care they need.
TWO FILMS. ONE CAUSE.
A / THE ASSOCIATION
Creative concept and copywriting for two awareness films developed for Asociația Blondie, drawing attention to children in need of medical care and support.
B / THE FIRST FILM: WHAT ARE YOU MADE OF?
Some children enter the world fighting battles they never chose. And sometimes, the difference between being alone and being cared for comes down to what someone else is willing to do.
An awareness film asking a simple question with an uncomfortable answer: what are we made of when someone needs us most?
C / THE SECOND FILM: WE DON'T LEAVE ANYONE BEHIND
The world stopped flying. Sick children still needed to get home.
When the pandemic shut down commercial flights, children receiving treatment abroad were stranded. On March 27, 2020, Asociația Blondie organised its first medical flight.
Because a child shouldn't be left behind just because the world has stopped.
SOMETIMES, GETTING THERE IS EVERYTHING.
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